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Fall 2024
Sep 18, 2024
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Information Select the Course Number to get further detail on the course. Select the desired Schedule Type to find available classes for the course.

BADM 170 - Marketing
Examines the role of marketing in today's organizations and in society and studies the complex multicultural, global organization of today. Examines basic theory and terminology with emphasis on the major marketing components: product, price, promotion and distribution. Uses multiple research sources to explore the marketing practices of today's organizations and learn real world applications of marketing theory.
3.000 Credit hours
3.000 Lecture hours

Levels: Undergraduate
Schedule Types: Lecture

Business Administration & Econ Department


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